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Hamleys Giant Teddy and Santa Hat at Big Ben

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FOOH Impact Score

Impressive

S A-Tier B C
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Credits

Brand: Hamleys

Agency: Yellow

Production Company: Yellow

VFX: Yellow

Metadata

Brand Industry: Retail & Consumer Goods

Country: United Kingdom

City: London

Effects / Animations: Large Objects, Falling Objects, Floating & Flying Objects, Character Animation

Surroundings: BIg Ben, City

Date posted: December 24, 2023

Source: Instagram

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Imagine Big Ben turning into the stage for a larger-than-life holiday surprise. That’s the captivating premise of this Hamleys fake out of home ad featuring a giant teddy bear and a flying gift delivery. The video unfolds as a giant stuffed toy dangles with one hand from the iconic London clock tower while a red gift box floats through the air, carried by balloons, before gently landing on the street as a colossal Santa hat drops perfectly onto the tip of Big Ben. Using innovative computer generated graphics, this Hamleys fake out of home ad transforms the historic London skyline into an effective product showcase.

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