Emirates Airplane Shoots Basketball in Hoop
Impressive
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This Emirates fake ooh ad begins with a large commercial airplane taxiing across a bright runway under a clear blue sky. This moment cleverly highlights the creativity of the campaign as the Emirates aircraft approaches a basketball resting on the runway, nudges it with its nose to dribble a few times, and then launches it toward a hoop revealed as the camera pans upward. The ball swishes through the basket adorned with the NBA Cup logo, emphasizing the airline's partnership with the NBA and the thrill of the upcoming tournament. As a perfect blend of dynamic storytelling and authentic product integration, the CGI effects enhancement is designed for promoting the Emirates NBA Cup and its global reach.
