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Solid
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In this IKEA fake ooh ad, the scene opens with the Statue of Liberty basking in sunlight as two helicopters emerge carrying a massive black-and-white comforter. The ad humorously reimagines the iconic American landmark being gently wrapped in cozy bedding, with the statue’s head and torch still boldly visible, as a showcase of IKEA’s sleep essentials. A clear execution that masterfully blends humor with a memorable twist on home comfort.
IKEA
IKEA
IKEA
IKEA
IKEA
IKEA
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IKEA