FOOH Impact Score:
Impressive
Learn moreImagine the Miami River transformed into an extraordinary floating runway. That’s the Innovative premise of this Pull & Bear FOOH ad featuring its exciting collaboration with Nautica. The video unfolds as giant installations float serenely against the stunning Miami skyline, creating a surreal and captivating scene. In the sky, two colorful hot air balloons drift beside an enormous killer whale, its sleek body embossed with the Pull&Bear x Nautica text, as if swimming through the clouds. Below, massive floating installations spelling out orange 'PULL&BEAR' and white 'NAUTICA' 3D inflated installations float effortlessly alongside sleek yachts. An exciting campaign teasing a collection collaboration that’s set to make waves. Using computer generated imagery, this Pull & Bear FOOH ad transforms the Miami River into a Memorable product showcase.
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