Kiehl's Giant Pears Fall at Pear Tree Corner

This Kiehl's FOOH ad begins with a tranquil view of the brand’s storefront nestled at the base of a charming brick building. This moment cleverly highlights Kiehl's longstanding dedication to heritage and natural ingredients as trees and branches emerge along the glass windows, lush leaves bloom, and colorful grass and flowers begin to grow along the sidewalk. The camera pans out to reveal the full building at Pear Tree Corner, while giant green pears cascade from the sky and greenery continues to flourish inside the store, gradually transforming the concrete surroundings into a blooming garden. As a perfect blend of creative storytelling and resonant product integration, the CGI effects enhancement is designed for promoting Kiehl’s iconic flagship store and celebrating its 173-year commitment to quality and professional care.