Kiehl's Giant Pears Fall at Pear Tree Corner

Greenery Blooms Inside the Store

This FOOH CGI advertisement for Kiehl's opens with a tranquil view of the brand’s storefront, situated within a charming brick building. The scene quickly transforms as trees and branches emerge along the glass windows, lush leaves bloom, and colourful grass and flowers grow along the sidewalk, highlighting Kiehl's dedication to heritage and natural ingredients.

The camera then pans out to reveal the entire building at Pear Tree Corner. Giant green pears cascade from the sky, and greenery continues to flourish inside the store, gradually transforming the concrete surroundings into a blooming garden. This CGI enhancement promotes Kiehl’s iconic flagship store.

The video celebrates Kiehl's 173-year commitment to quality and professional care, blending creative storytelling with resonant product integration.

A
FOOH Impact ScoreImpressive
SA-TierBCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more

Credits

Brand:Kiehl's

Metadata

Work Type: FOOH
Brand Industry:Beauty & Personal Care
Date posted:January 16, 2024
Source:Instagram