Mary Kay Giant Tablet Reveal At Azrieli Center

Azrieli Tower Facade Opens for Tablet

This Mary Kay CGI campaign features an aerial shot sweeping over the Azrieli Tower. One of the building's facades opens to reveal a giant floating tablet above a gift box tied with a pink ribbon.

The ad humorously reimagines the city skyline with a beauty twist. Pink dollar signs leap from both the tablet and the building, while a pink helicopter carries a massive Mary Kay shopping bag in the background.

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FOOH Impact ScoreSolid
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Credits

Brand:Mary Kay

Metadata

Work Type: FOOH
Brand Industry:Beauty & Personal Care
Country:Israel
Date posted:February 7, 2025
Source:Instagram