Adidas Giant Shoes Carried by Hot Air Balloon
Adidas Adizero Ekiden: Mount Fuji Hot Air Balloon
The video opens with four individuals observing Mount Fuji, establishing the cultural inspiration for the Adizero Ekiden shoes. The scene transitions to a vibrant crossroads with trees and street traffic.
Above this setting, a large red hot air balloon floats, carrying oversized Adidas sneakers. The balloon prominently displays 'Adizero Ekiden'. This CGI-enhanced promotion integrates Japanese tradition with sportswear design to showcase product innovation.
C
FOOH Impact ScoreImprovable
SABC-TierThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Brand:
