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Nua Giant Monster on Arc de Triomphe

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FOOH Impact Score

Solid

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Credits

Brand: Nua

Metadata

Brand Industry: Media & Entertainment

Country: France

City: Paris

Effects / Animations: Character Animation, Fluid & Splash, Explosion & Shattering, Fire & Smoke

Surrounding: Arc De Triomphe

Date posted: October 24, 2024

Source: Instagram

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In this Nua CGI ad, a nighttime view of the Arc de Triomphe emerges under drifting fog, with a giant installation of the Nua logo perched atop, streaked with red strips resembling blood and red paint. The ad dramatically reimagines the historic monument as the base for a thrilling horror scene, where a towering monster rises behind the logo and crashes its fist into it, shattering it into fragments that crumble onto the Parisian street. A captivating campaign that masterfully blends suspense and creativity with a memorable twist on Halloween experiences.

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