Verdemar Giant Box Airlifted Over Tiradentes
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FOOH Impact Score
Outstanding
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Brand: Verdemar
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In this Verdemar fake out of home ad, a black helicopter carrying a giant black box labeled Villa Verdemar soars above the historic skyline of Tiradentes. The ad humorously reimagines cultural landmarks like the Mother Church of St. Anthony and Villa Chafariz with a dynamic interpretation of Verdemar’s wine offerings delivered from the skies. A distinctive execution that masterfully blends creativity with a memorable twist on luxury retail experiences during a regional wine and music festival.
