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Prairies & Petals Helicopter Delivers Roses at Yorkdale

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FOOH Impact Score

Solid

S A B-Tier C
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact. Learn more

Credits

Brands: Prairies & Petals, Yorkdale

Metadata

Brand Industry: Retail & Consumer Goods

Country: Canada

City: Toronto

Effects / Animations: Floating & Flying Objects, Large Objects, Rigid-Body

Surrounding: Yorkdale Shopping Centre

Date posted: May 31, 2024

Source: Instagram

FOOH.com is the biggest mixed reality ad library. If you are the creator of this Prairies & Petals ad or would like to add your work Submit your work!

This Prairies & Petals mixed reality ad begins with an aerial view of Yorkdale Shopping Centre as the camera holds steadily on the mall’s modern facade. This moment cleverly highlights the brand’s ability to handle urgent, last-minute flower needs as a helicopter glides into frame, transporting a massive bouquet of red roses nestled in a crisp white bucket labeled with the Prairies & Petals logo; the bouquet sways gracefully before the container disappears, sending the roses rolling across the ground in front of the mall and toward the camera. As a perfect blend of creative storytelling and captivating product integration, the augmented reality enhancement is designed for guiding shoppers to Prairies & Petals’ Yorkdale retail store.

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