DM Inflatable Store Emerges From Phone
B
FOOH Impact Score
Solid
S
A
B-Tier
C
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.
Learn moreCredits
Brand: DM
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In this DM fake out of home ad, a smartphone is held up against a sunlit grassy field, its screen showing the DM app just before a finger taps it. The ad humorously reimagines the act of online shopping as the phone is tossed to the ground and seamlessly transforms into an innovative inflatable teal DM store. A dynamic execution that masterfully blends fun with a memorable twist on the convenience of shopping, promoting free delivery for My DM users between November 12 and 16.
