Punto Blanco Floating Moon in Taipei

This fake out-of-home (FOOH) advertisement for Punto Blanco features a CGI moon-like sphere. The scene opens with the sphere hovering over a square platform in a modern courtyard, set against the backdrop of the Taipei Performing Arts Center. The moon slowly spins, and a billboard rises beneath it, appearing to lift the moon onto the top edge of the display.

The billboard then transitions to a scene of a woman, dressed in a jacket and track pants, seemingly suspended in a lunar atmosphere. This visual narrative reinforces the campaign’s message of a renewed cycle of harmony and modern style. The CGI effects enhance the brand’s Moon editorial campaign, blending creative storytelling with distinctive product integration.