Johnnie Walker Walking Into Festival in Brazil

This Johnnie Walker CGI campaign begins with a giant golden Johnnie Walker figure walking gracefully through The Town Festival in São Paulo, holding his top hat and nodding to the mesmerized crowd. This moment cleverly highlights the brand’s iconic presence as festival-goers immerse themselves in the music and excitement, capturing the striking spectacle on their phones. As a perfect blend of Impactful storytelling and Clear product integration, the augmented reality enhancement is designed for celebrating the exciting journey ahead with the 'Keep Walking, Together' campaign.