Casinos Partouche Giant Stack of Casino Chips

Cannes Skyline Transformed by Giant Casino Chip

This FOOH (fake out-of-home) CGI advertisement for Casino Royal Palm features a massive, glowing, golden, Art Deco-inspired casino chip. The video depicts the oversized chip seemingly materialising on the glamorous streets of Cannes, eclipsing the city's skyline.

The ad transitions from daylight to twilight, revealing the elegance of the newly opened Casino Royal Palm. Using computer-generated imagery, the video transforms Cannes' iconic coastline into a dynamic product showcase, inviting viewers into a lavish world that echoes the grandeur of the roaring twenties.

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FOOH Impact ScoreSolid
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Credits

Metadata

Work Type: FOOH
Brand Industry:Media & Entertainment
Country:France
City:Cannes
Date posted:December 2, 2024
Source:Instagram