CoverGirl Giant Tube Slide Around Ulta Beauty

Pink Tube Slide Weaves Through Skyscrapers

This CoverGirl faux OOH ad transforms a bustling cityscape into a beauty playground. The video features a massive pink tube slide winding across the city, looping between skyscrapers and connecting rooftops.

A giant Jelly Water Tint bottle rests prominently outside an Ulta Beauty store, with the slide culminating at this location. The urban environment is transformed into a waterslide-inspired celebration of smooth beauty.

Engaging CGI effects are used to turn everyday architecture into an effective product showcase for the CoverGirl Jelly Water Tint.

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FOOH Impact ScoreOutstanding
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Credits

Metadata

Work Type: FOOH
Brand Industry:Beauty & Personal Care
Country:USA
Date posted:June 18, 2025
Source:Instagram