CoverGirl Giant Tube Slide Around Ulta Beauty
Pink Tube Slide Weaves Through Skyscrapers
This CoverGirl faux OOH ad transforms a bustling cityscape into a beauty playground. The video features a massive pink tube slide winding across the city, looping between skyscrapers and connecting rooftops.
A giant Jelly Water Tint bottle rests prominently outside an Ulta Beauty store, with the slide culminating at this location. The urban environment is transformed into a waterslide-inspired celebration of smooth beauty.
Engaging CGI effects are used to turn everyday architecture into an effective product showcase for the CoverGirl Jelly Water Tint.
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FOOH Impact ScoreOutstanding
S-TierABCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Brand:
Artist:Gio Medalla