Gum Oral Cleaning on Billboard

In this GUM faux ooh ad, oversized dental hygiene tools float above Amsterdam's Royal Palace, showcasing the brand's orthodontic care range. The scene unfolds as GUM ORTHO brushes and cleaners attentively work their way across a towering smile equipped with braces, weaving between brackets while the historic building’s statues appear to observe the meticulous routine. With a dynamic use of computer generated imagery, this GUM orthodontic cleaning system faux ooh ad transforms cultural landmarks into a fresh, relatable spectacle, highlighting GUM’s mission to make specialized oral care both accessible and engaging.