MAC Cosmetics Massive Receipt Prints on Facade
B
FOOH Impact Score
Solid
S
A
B-Tier
C
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.
Learn moreFOOH.com is the biggest CGI campaign library. If you are the creator of this MAC ad or would like to add your work Submit your work!
This MAC lipstick CGI campaign begins with a giant receipt dramatically unrolling down the side of a building. This moment cleverly highlights the brand's commitment to bold expression as vibrant lip swatches and the phrase 'What's Your Lip Combo?' transform an urban street into an interactive beauty counter, turning pedestrians into part of a living cosmetic showcase. As a perfect blend of captivating storytelling and authentic product integration, the computer generated imagery enhancement is designed for amplifying National Lipstick Day celebrations with immersive, real-world impact.
