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Lansinoh Cream as Statue of Liberty Torch

FOOH Impact Score:

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Improvable

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Credits

Brand: Lansinoh

Agency: Hussel Marketing

VFX: VFXaddART studio

Metadata

Brand Industry: Beauty & Personal Care

Country: United States of America

City: New York

Effects / Animations: Character Animation, Cloth, Large Objects, Banner

Surrounding: Statue of Liberty

Date posted: August 2, 2024

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Imagine the Statue of Liberty starring in a tribute to breastfeeding moms. That’s the Captivating premise of this Lansinoh FOOH campaign featuring its Lanolin Nipple Cream. The video unfolds as the statue dramatically bends down, sets aside its torch, picks up a Lansinoh Lanolin Nipple Cream placed beside its foot, and raises it high, showcasing an unwavering commitment to supporting mothers worldwide. Using Dynamic computer generated imagery, this Lansinoh FOOH campaign transforms an iconic monument into an Effective product showcase.

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