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Project Runway NYC Landmarks Draped in Gold Cloth

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Credits

Brands: Project Runway, Heidi Klum, Disney+, Hulu

Who we think created this: fremdworld,Extra Credit

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Metadata

Brand Industry: Media & Entertainment

Country: USA

City: New York City

Effect / Animation: Building Transformation

Surroundings: Manhattan Bridge, Empire State Building, Flatiron Building, City

Date posted: August 1, 2025

Source: Instagram

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This Project Runway cgi ad begins with a sweeping shot of massive golden fabric unfurling from the top of the Flatiron Building. This moment cleverly highlights the show's fashion-forward theatricality as the luxurious material flows dramatically through New York City, weaving around the Empire State Building, cascading over the Manhattan Bridge, and rippling through the streets like a metropolitan catwalk before culminating in a towering billboard displaying the series’ bold aesthetic. As a perfect blend of captivating storytelling and dynamic product integration, the CGI effects enhancement is designed for building anticipation ahead of the new season premiere.

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