Liquidz Giant Box Arrive on Ipanema Beach
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FOOH Impact Score
Impressive
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A-Tier
B
C
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.
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In this Liquidz FOOH ad, an aerial shot reveals the vibrant road stretching along Ipanema Beach, with the striking Dois Irmãos mountains rising in the distance. The ad fun reimagines the iconic beachfront as the arrival point for a giant Liquidz box drifting in from the sea, transforming the shoreline into a flavorful celebration of summer. A captivating blend of humor and creativity meets distinctive product storytelling, as sachets of refreshing passion fruit strawberry and watermelon with Sicilian lemon rest calmly in the surf.
