Diageo Giant Tanqueray Pour in Building
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FOOH Impact Score
Impressive
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A-Tier
B
C
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In this Tanqueray fake out of home ad, a towering gin bottle floats above the night-lit skyline of Madrid, effortlessly pouring into the cylindrical top of the iconic Edificio Carrión. The ad humorously reimagines the historic landmark as a larger-than-life cocktail glass, complete with a Schweppes tonic display that lights up as a helicopter swoops in to drop a perfectly formed ice cube. A captivating use of computer generated imagery that masterfully blends humor and creativity with a memorable twist on brand storytelling.
