Lumene Mascaras Cascade from Delivery Truck

Santeri Salmi Visual
Santeri Salmi VisualAvailable for work

Tokmanni Parking Lot Erupts in Mascara

This Lumene CGI campaign features the Wild Forces Volume mascara in a captivating display. The video opens in a quiet suburban parking lot as a purple delivery truck bursts open at a Tokmanni, unleashing an avalanche of oversized Lumene Wild Forces Volume mascaras.

Vibrant purple and pink tubes cascade across the pavement, while giant mascara wands explode outwards in a spectacular display. Using engaging VFX, this Lumene CGI campaign transforms an ordinary retail setting into a dynamic product showcase.

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FOOH Impact ScoreSolid
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Credits

Metadata

Work Type: FOOH
Brand Industry:Beauty & Personal Care
Date posted:September 22, 2025
Source:Instagram