Erborian Giant Tube Towers Over London
C
FOOH Impact Score
Improvable
S
A
B
C-Tier
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This Erborian cgi video begins with a giant CC Cream tube towering above London’s skyline as colorful spheres float through the air. This moment cleverly highlights the product’s skin tone-adapting technology as the spheres, each representing diverse skin tones, drift across iconic landmarks like Tower Bridge and the London Eye, bringing a wave of Korean beauty innovation to the cityscape. As a perfect blend of distinctive storytelling and captivating product integration, the VFX enhancement is designed for showcasing the improved formula of the UK’s number one CC cream to a wider audience.
