Nivea Kuala Lumpur Tower Becomes Giant Serum Tube

This Nivea fake out-of-home advertisement features a giant Super 10 Body Serum tube spiralling around the Kuala Lumpur Tower. The colossal product radiates luminous blue energy waves through the city, casting a radiant glow over the skyline and towering above Central Market and bustling urban streets.

Glowing rings emphasise the product's powerful ingredients, including Niacinamide, Glow Booster, and Pro-Retinol. This visual representation illustrates the deep-penetrating performance of the new NiaC Glow Active formula.

Utilising computer-generated imagery, this Nivea skincare ad transforms Malaysia’s iconic landmarks into a fresh, relatable spectacle, highlighting Nivea’s dedication to showcasing advanced skincare innovation through immersive visuals.