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7saber Interactive Screen Dispenses Outfit

B
FOOH Impact Score

Solid

S A B-Tier C
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Credits

Brand: 7saber

Metadata

Brand Industry: Fashion & Apparel

Country: Uzbekistan

City: Tashkent

Effects / Animations: Human Interaction, Billboard & Digital Screen

Surrounding: Tsahkent City Mall

Date posted: February 10, 2026

Source: Instagram

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This 7Saber FOOH campaign begins with an interactive mall screen displaying the 7Saber logo and the words 'TASHKENT CITY MALL.' This moment cleverly highlights the brand's embrace of convenient digital shopping experiences as a woman in a white puffer coat walks up to the screen, browses through a series of tracksuits, selects a gray outfit modeled virtually, and watches as the screen disappears and the outfit travels through a clear tube above, delivering a ready-to-go black shopping bag from a vending-style slot. As a perfect blend of creative storytelling and insightful product integration, the computer generated graphics enhancement is designed for showcasing virtual choice, real style, and digital experience collection.

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