My Jewellery T-Shirts Hanging Above Street

In this My Jewellery FOOH campaign, a lively scene unfolds in the charming neighborhood of De 9 Straatjes in Amsterdam. Two women casually stroll down the street, with a collection of My Jewellery t-shirts hanging across the street, connected from one side of the building to the other. The t-shirts, in vibrant colors and designs, create a striking visual above them. With an Effective use of computer generated graphics, this My Jewellery FOOH campaign transforms a simple shopping street into a fresh, relatable spectacle, highlighting My Jewellery’s celebration of personal style and positivity.