Jean Paul Gaultier Giant Perfume Bottle in Park

This Jean Paul Gaultier CGI advertisement begins in Yorkshire Sculpture Park. The camera approaches a bronze, eroded Venus of Arles statue, adorned with gold-plated details, which appears to turn her gaze towards the viewer. The shot then pans right, revealing more statues whose eyes subtly follow the moving lens.

The scene continues to unfold as the camera smoothly glides past these gilded sculptures before turning left across the grassy field. A giant Gaultier Divine Elixir perfume bottle, styled in the same luxurious gold-plated manner, is then revealed elevated on a platform in the middle of the park. It is framed front and centre as a clean text overlay appears on screen, reading "JEAN PAUL GAULTIER" and "GAULTIER DIVINE ELIXIR."

This memorable use of computer-generated imagery transforms traditional outdoor sculptures into a fresh, relatable spectacle, highlighting the fragrance’s sculptural design and refined identity, and underscoring Jean Paul Gaultier’s focus on elevating perfume design as modern art.