Shangri-La Giant Bib Hangs on Hotel Facade
Shangri-La Giant Bib FOOH Ad
This fake out-of-home (FOOH) advertisement for Shangri-La opens with a close-up of a printed fabric depicting a woman dining with fries, a burger, lemonade, and a lobster. The frame then widens to reveal this image as a giant bib draped across the facade of Shangri-La Eros New Delhi.
The ad humorously reimagines the hotel exterior as a towering dining canvas, featuring the slogan “THE MOST ELEGANT MESS” and an announcement for 16TH NOVEMBER 2024. A UK-branded airplane, painted with a lobster motif, arrives to introduce Burger & Lobster as a new culinary guest. This CGI effect masterfully blends humour and creativity, highlighting prime-cut burgers, wild lobsters, and a fresh restaurant concept debuting at the venue.
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FOOH Impact ScoreImpressive
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