Botim Giant Phone Opens on Building Facade

This CGI ad opens with a ground-level view of a concrete pavement before the camera tilts up. It reveals the Emirates Financial Towers, framed by surrounding skyscrapers and a busy parking area, setting the scene for Botim’s forward-looking innovation and growing ecosystem.

Large inflatable blue balloons fixed to the facade spell out “HAPPY NEW YEAR,” while a giant smartphone in the centre displays the Botim logo on a white screen. More blue balloons form “2025” directly beneath it. The phone screen then opens like a door to an interior where boxes marked with app-style icons rapidly multiply and expand outwards, visually representing Botim’s milestones, new features, and evolving services for the coming year, all while the floating balloons remain anchored to the tower.

This CGI enhancement is designed for celebrating Botim’s 2025 innovations and reinforcing awareness of its expanding app capabilities, blending distinctive storytelling with engaging product integration.