Samsung Appliances Rise Above the Skyline

In this Samsung vfx advertising, the camera opens with sweeping views of modern Santa Fe, Mexico, gradually revealing the bustling roundabout where a mysterious shadow looms, setting the stage for an awe-inspiring showcase of smart appliances. The scene unfolds as a woman gazes upward, followed by a man inside a sleek interior joined by another woman, with two oversized stacked Laundry Front-load Washer Dryer AI Ecobubble units towering behind them; a second man also looks skyward as the camera pulls back, tracking the glowing lines emerging around the units and rising among skyscrapers before transitioning to a massive Samsung Top Mount Refrigerator pulsing with energy, then shifting focus to an AI Family Hub French Door Refrigerator shimmering with light and technology. With a captivating use of CGI effects, this Samsung smart appliances video advertising transforms the mundane cityscape into a dynamic, forward-looking world, highlighting Samsung’s BESPOKE AI campaign and its mission to seamlessly integrate innovation into everyday life.