BPerfect Cosmetics Giant Tube Inflates on Mall
Giant Tube Inflates on Manchester Arndale
This fake out-of-home ad for BPerfect Cosmetics opens with a street-level view of Manchester Arndale under a sky of thick white clouds. The scene features the Skin Fusion complexion product.
As a white airplane flies past the shopping center, pulling a giant gray banner that reads “FREE BPERFECT SKIN FUSION!”, a giant tube of BPerfect Skin Fusion suddenly inflates upright on the rooftop of Manchester Arndale. It towers above the building, and the camera lingers on the oversized product before the video ends, spotlighting the Skin Fusion launch celebration.
Through engaging VFX, this BPerfect Cosmetics Skin Fusion foundation fake out-of-home ad transforms the familiar Manchester cityscape into a fresh, relatable spectacle, highlighting the brand’s goal of driving excitement and awareness for its Skin Fusion launch event at Manchester Arndale.