Breitling Workers Clean Watch Face on Big Ben

Breitling Avenger 44: Big Ben Transformation

This CGI advertisement for Breitling opens with a close-up of a mint green Breitling Avenger 44 watch on a man’s wrist. The camera then tilts up to reveal London’s Big Ben, framed above the River Thames.

As the camera glides towards the clock tower, the iconic clock face gradually transforms to match the mint green dial of the watch. Workers, suspended on harnesses, appear to install or polish the newly styled clock details. The shot then slowly pulls back, showcasing the fully transformed landmark glowing with its refreshed design, promoting Breitling’s mint green Avenger 44.

Through dynamic CGI effects, this Breitling Avenger 44 watch advertisement transforms a familiar city monument into a fresh, relatable spectacle, highlighting Breitling’s aim to connect bold design with modern urban icons.

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Credits

Brand:Breitling

Metadata

Work Type: FOOH
Brand Industry:Fashion & Apparel
City:London
Date posted:December 7, 2023
Source:Instagram