ME+EM Towering Stack of Shopping Bags on Car Roofs

This CGI campaign for ME+EM features two sleek black cars parked in front of a ME+EM store. Their roofs are stacked high with towering, oversized ME+EM shopping bags and boxes, suggesting an extravagant haul of fashion pieces.

The camera moves closer to the overloaded cars, then shifts to a front-facing angle as the vehicles drive through city streets and turn a corner. The enormous bags remain firmly piled on top as the cars continue their route. The film closes on the ME+EM logo centered on screen.

Through distinctive CGI, this campaign transforms everyday city driving into a fresh, relatable spectacle, highlighting ME+EM’s intelligent style message and the appeal of considered wardrobe choices.