Candy Crush Giant Yellow Candy Explodes on Street
Candy Splatters Yellow Liquid on Street
This faux out-of-home advertisement features a crane truck lowering a giant yellow teardrop-shaped Candy Crush candy, secured by harnesses, in front of a building's second floor. The crane positions the oversized candy by windows that open to reveal a living room inside.
The candy is suddenly released, plummeting to the street below and shattering on impact. Bright yellow liquid splashes across the pavement, nearby cars, and the surrounding street, with the bold colour remaining intact. This CGI-enhanced scene ties into Candy Crush’s signature look and highlights the game’s satisfying candy explosion mechanic, designed to drive awareness for their candy explosion campaign.
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FOOH Impact ScoreSolid
SAB-TierCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
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