Nike Shoe Futuristic Machine Upgrade
Shoe Dissolves, 3D Prints, Levitation Charges
This CGI video features a man placing a Nike shoe into a futuristic machine designed for upgrades. He then uses a computer interface to select the new Nike Dunk Ghost (G) design, initiating a process where the original shoe dissolves and the upgrade begins.
The video showcases the footwear transformation through a sleek 3D-printing sequence and a levitating wireless charging moment. This highlights Nike’s product innovation and announces that pre-orders for the Dunk Ghost and Void models are now open at RTFKT's storefront.
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FOOH Impact ScoreOutstanding
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Credits
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