L'Oréal Paris Building Splits in Two

Parisian Skyline Revealed

This L'Oréal Paris fake OOH advertisement features a massive LED screen on a building, showcasing the Panorama Mascara with Kendall Jenner as the model.

As Kendall opens the mascara, the building dramatically splits in half, revealing a breathtaking panoramic view of Paris. Iconic landmarks such as the Eiffel Tower, Esplanade des Invalides, and Opéra Garnier are visible, glowing in golden lights.

The ad masterfully blends creativity with a unique play on the 'Panorama' name, seamlessly tying into the mascara’s bold features.

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FOOH Impact ScoreSolid
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Credits

Metadata

Work Type: FOOH
Brand Industry:Beauty & Personal Care
Country:France
City:Paris
Date posted:January 31, 2024
Source:Instagram