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L'Oréal Paris Pink Dragon in Paris and Shanghai

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Credits

Brand: L'Oréal Paris

Agency / Production / VFX: Unknown

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In this L'Oréal faux ooh ad, a vibrant pink dragon soars over the Eiffel Tower, flying through its arches. The scene then transitions to China, where the dragon glides over the L'Oréal Shanghai office before heading toward the iconic Oriental Pearl Tower. With a Distinctive use of computer generated graphics, this L'Oréal faux ooh ad transforms cultural landmarks into a fresh, relatable spectacle, highlighting L'Oréal’s celebration of Chinese New Year.

Metadata

Brand Industry: Beauty & Personal Care

Countries: France, China

Cities: Paris, Shanghai

Effects / Animations: Object Animation, Character Animation

Surroundings: Eiffel Tower, L'Oréal Shanghai OffIce, Oriental Pearl Tower, City, Building, Car, Traffic, Street, Road, Skyscraper, Tree, Aerial

Posted on February 10, 2024

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