FOOH Impact Score:
Impressive
Learn moreImagine walking into a clothing store only to find a massive, mysterious box at its center. That’s the Captivating premise of this Aritzia vfx advertising featuring the brand’s signature Puffer Jacket. The video unfolds as a curious woman inside the store cautiously approaches the gigantic box, seemingly drawn to it as if something inside is waiting to break free. The moment she touches it, the box suddenly explodes, releasing a vibrant cascade of puffer jackets in various colors, filling the space in an unexpected visual spectacle that showcases Aritzia's Puffer Jacket fill power. Using Innovative CGI effects, this Aritzia vfx advertising transforms an ordinary shopping moment into a Memorable product showcase.
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