Galeries Lafayette Illuminated Dome UFO

In this Galeries Lafayette FOOH campaign, the iconic dome of Galeries Lafayette illuminates with dazzling colors as a vibrant balloon inscribed with “Le 130e Noël” slowly inflates on the very top. The ad humorously reimagines a historic landmark with a computer generated graphics effect that transforms the dome into a UFO-like object, gracefully floating above the building to highlight the urgency of holiday shopping. A Creative campaign that masterfully blends imagination with a compelling reminder to secure express Christmas deliveries from Galeries Lafayette, just like Santa’s sleigh.