FOOH Impact Score:
Impressive
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In this Galeries Lafayette FOOH campaign, the iconic dome of Galeries Lafayette illuminates with dazzling colors as a vibrant balloon inscribed with “Le 130e Noël” slowly inflates on the very top. The ad humorously reimagines a historic landmark with a computer generated graphics effect that transforms the dome into a UFO-like object, gracefully floating above the building to highlight the urgency of holiday shopping. A Creative campaign that masterfully blends imagination with a compelling reminder to secure express Christmas deliveries from Galeries Lafayette, just like Santa’s sleigh.
Galeries Lafayette
Galeries Lafayette
Galeries Lafayette +
Melissa
Galeries Lafayette +
Polo Ralph Lauren
Havaianas
Havaianas
Victoria Beckham
Zara