Clarins Serum in Eiffel Tower
Eiffel Tower Becomes Serum Bottle
This FOOH (fake out-of-home) CGI advertising video for Clarins begins with a shot from the Seine River, capturing the iconic Eiffel Tower.
The tower is digitally transformed into the Clarins Double Serum bottle, making a striking statement about the arrival of the next generation of Double Serum. This moment cleverly highlights the innovation of the product.
The CGI enhancement is designed for showcasing the product’s beauty and advancement, blending effective storytelling with computer-generated graphics for product integration.
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FOOH Impact ScoreImpressive
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Credits
Brand:
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