Tabasco Hot Sauce Lifted by Statue of Liberty

Imagine the Statue of Liberty swapping her iconic torch for a bottle of hot sauce. That’s the Engaging premise of this Tabasco mixed reality ad featuring a bold city-wide promotion. The video unfolds as an aerial view slowly circles the Statue of Liberty, capturing the stunning skyline with the river and iconic buildings stretching into the distance. But one striking detail stands out—Lady Liberty is not holding her usual torch. Instead, she proudly raises a bottle of Tabasco, making a striking statement against the cityscape. This campaign celebrates National Hot Sauce Day on January 22. Using computer generated graphics, this Tabasco mixed reality ad transforms an iconic landmark into an Innovative product showcase.