Quoifaireabordeaux Barbie LEGO Installation
Barbie LEGO Installation at St. Catherine Promenade
This Quoifaireabordeaux FOOH ad features a memorable LEGO installation transforming the façade of the LEGO store at St. Catherine Promenade. A platform extends from the upper window, supported by a wine bottle and wine glass column topped with an ice cream swirl.
The ad humorously reimagines the retail space as a vibrant celebration zone. Cake-like LEGO desserts circle Barbie, perched on Ken’s shoulders, both gracefully rotating above the street. This creative display masterfully blends light humour with a bold presentation of brand identity and urban engagement.
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FOOH Impact ScoreOutstanding
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Credits
Brand:
Artist:bullecrea
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