Victoria’s Secret Red Cloth Unveils Model Trophy

Victoria's Secret: Best Supporting Actress

This Victoria’s Secret FOOH campaign takes place on the bustling streets of New York City at night. The video opens with cars navigating the city as a red envelope is opened to reveal a note reading 'Best Supporting Actress'.

The scene then shifts to a towering object draped in red cloth, positioned atop a red carpeted platform. In a dramatic moment, the cloth is invisibly whipped away to unveil a golden trophy: a mannequin striking a pose in a gleaming rose gold two-piece, its bra shimmering under the lights. This CGI production transforms a traditional awards trope into a fresh, relatable spectacle, highlighting Victoria’s Secret’s bold reentry into the spotlight.

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FOOH Impact ScoreImpressive
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Credits

Metadata

Work Type: FOOH
Brand Industry:Fashion & Apparel
Date posted:March 3, 2025
Source:Instagram