FOOH Impact Score:
Outstanding
Learn moreImagine the everyday hustle of a bustling shopping mall interrupted by glowing escalators filled with oversized beauty products. That’s the captivating premise of this Sephora fake ooh ad featuring the YSK Beauty Make Me Blush Powder now restocked in-store. The video unfolds as the scene opens inside Westfield London, where the Sephora storefront welcomes passersby while enormous blush compacts in varying shades smoothly ride down the escalators one after another; simultaneously, more compacts glide overhead along the exposed ductwork, adding dimension to the visual spectacle. One of the powders even opens mid-descent to reveal its vibrant shade and built-in mirror, delivering a sensory nod to its sleek design. Using dynamic CGI effects, this Sephora fake ooh ad transforms a retail space into an insightful product showcase.
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