Gold Apple Giant Bag Glides at Katara Towers

This fake out-of-home (FOOH) ad features a giant Gold Apple shopping bag. It begins dramatically perched at the edge of Katara Towers, highlighting the brand’s distinctive launch strategy.

Hadeel Ghassan watches from a nearby bridge as the bag slides, glides, flips, and turns along the curved façade of the towers. She promotes Gold Apple’s exclusive range of makeup, skincare, Korean trend products, perfumes, and baby items.

This CGI-enhanced video celebrates the opening of Gold Apple's first Middle East store in Qatar, blending creative storytelling with product integration to build anticipation for the brand’s regional debut.