Snoop Dogg Billboard Blows Smoke With Sneaker

Sneaker Floats Over Elysian Park

This fake out-of-home ad for Skechers begins with an aerial view of Elysian Park in Los Angeles, California. Cars drive past and park along a palm-lined street, setting the scene for a creative collaboration between Skechers and Snoop Dogg.

A static billboard featuring Snoop Dogg exhaling smoke transforms in a surprising twist. The smoke morphs into a cloud, revealing the Skechers Snoop One – Gold Medal Snoop sneaker, floating mid-air and glinting in the sunlight.

This CGI effects enhancement promotes the new Skechers x Snoop Dogg collection, blending captivating storytelling with distinctive product integration.

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FOOH Impact ScoreOutstanding
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Credits

Artist:AS IF
Production:AS IF LLC
VFX:AS IF LLC

Metadata

Work Type: FOOH
Brand Industry:Media & Entertainment
Date posted:December 20, 2024
Source:Instagram