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Lobofest Poster and Screen Ads on Building

FOOH Impact Score:

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Credits

Brand: Lobofest

Production Company: Thayse de Andrade Maia

Metadata

Brand Industry: Media & Entertainment

Country: Brazil

City: São Paulo

Effects / Animations: Billboard & Digital Screen, Banner, Simple Motion, Large Objects

Surroundings: Prefeitura Municipal De Sorocaba, Bridges, Skies

Date posted: July 19, 2024

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In this Lobofest CGI ad, the scene opens with a view of the Prefeitura Municipal de Sorocaba through a monocular, capturing the city hall adorned with a vivid digital screen and a massive poster showcasing the Lobofest advertisement and event line-up while a hot air balloon floats gently overhead. The scene unfolds as a man strolls across the bridge, and the camera smoothly zooms in on the animated digital display, drawing focus to the dynamic Lobofest announcement set for July 28, 2024. With an engaging use of computer generated imagery, this Lobofest visual campaign transforms an ordinary urban landmark into a lively, relatable spectacle, highlighting Lobofest’s mission to build anticipation and drive awareness for their upcoming festival.

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