Smile Inflatable Lips Floating in Ljubljana

In this Smile FOOH ad, the opening shot captures a lively street view across from the Bank of Slovenia, where pedestrians cross and mingle against the backdrop of the city. The scene unfolds as two massive inflatable red lips perch atop the bank, while a third lip balances on the building directly opposite, creating a bold spectacle across the street and symbolizing Smile's ubiquitous presence throughout Ljubljana. With a distinctive use of computer generated graphics, this Smile digital installation FOOH ad transforms a traditional financial building into a bold and culturally unexpected canvas, highlighting Smile’s mission to spread brand visibility and connect with everyday urban moments.