Solo Leveling Blue Smoke Spreading on Subway

Solo Leveling Blue Smoke on Subway

This Solo Leveling FOOH (fake out-of-home) advertisement transforms a typical subway platform into a dramatic scene. As commuters wait for their train, an unusual blue smoke begins to emerge from the railway tracks.

The smoke gradually takes shape, revealing Shadow Soldiers appearing one after another, causing confusion and panic among the onlookers. This augmented reality promotional video turns an everyday public space into a cinematic event.

The ad highlights Solo Leveling's efforts to build excitement for the release of new episodes.

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FOOH Impact ScoreOutstanding
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Credits

Metadata

Work Type: FOOH
Brand Industry:Media & Entertainment
Date posted:June 8, 2025
Source:Instagram