Sephora Lip Gloss Transform Façade’s Texture
Sephora Lip Gloss Transforms Building Façade
This Sephora FOOH campaign features two towering digital screens at Riyadh Boulevard City. Passersby witness Dua Lipa applying YSL Loveshine Plumping Lip Oil Gloss.
A massive bottle of gloss floats into view, its cap unscrewing to reveal an applicator that glides across the screen. Both buildings transform into a purple, glossy puffer-textured façade, finishing as the gloss bottle seals itself and drifts away.
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FOOH Impact ScoreImpressive
SA-TierBCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Brand:
Sephora Lip Gloss Transforms Façade
Untitled Production
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